Podcast

Join the conversation

Business Intelligence, Security, Unified Communications
Participating Company: 
Patricia Seybold Group
Participating Company: 
IBM
Participating Company: 
bluekiwi
Participating Analyst: 
Matthew Lees
Participating Analyst: 
Christopher Lamb
Participating Analyst: 
Matt Tucker
Participating Analyst: 
Carlos Diaz

Find out how today’s new tools and techniques provide business value to enterprise organizations by listening to this podcast, where Matthew Lees (Patricia Seybold Group) gets the expert opinion of Christopher Lamb (IBM), Matt Tucker (Jive) and Carlos Diaz (bluekiwi Software) on the mindsets both organizations and individuals should have in order to get value from their social technology investments.

 

ML: “One of the mantras we hear with respect to social media is to “join the conversation”. Online conversations on public social networks such as Facebook and Twitter get a bad rap from some who say: Who really cares what someone had for lunch? Of course, there’s more to it than that, but behind the firewall, what is the substance of these conversations? If employees are being urged to join in, what are the kinds of conversations they should join?”